Christmas Train at The Incredible Christmas Place in Pigeon Forge, TN Photo Credit: Lindsay Harvey

The Incredible Christmas Place: Where Every Day Feels Like Christmas in Pigeon Forge, TN

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Quick Takeaway: The Incredible Christmas Place isn’t just a store, it’s a full Christmas experience in the heart of Pigeon Forge. With dazzling décor, custom ornaments, and charming displays worth exploring even if you don’t plan to shop, this festive destination pairs perfectly with a stay at The Inn at Christmas Place. It’s a must-visit stop

When it comes to holiday magic in the Smoky Mountains, few places capture the spirit of the season like The Incredible Christmas Place in Pigeon Forge, Tennessee. Whether you visit in July or December, this beloved destination makes it feel like Christmas morning year-round with twinkling trees, personalized ornaments, and heartwarming touches around every corner.

A Christmas Wonderland in the Heart of Pigeon Forge

Display inside The Incredible Christmas Place in Pigeon Forge, TN

Located along the Parkway across from The Inn at Christmas Place, this massive Christmas superstore is more than just a shop, it’s an experience. From the moment you walk through the front doors, the scent of pine and cinnamon fills the air, and festive music instantly sets a merry mood. Glittering displays tower above, featuring every imaginable holiday theme, from classic red-and-green traditions to elegant golds, whimsical Grinch displays, and even beach-inspired Christmas trees.

Each section of the store is carefully arranged to spark inspiration for your own holiday décor. You’ll find themed trees, intricate garlands, collectible villages, and aisles of ornaments that tell stories all their own. Even if you don’t plan to buy a single thing (though it’s nearly impossible not to), the walk-through alone is worth the visit. The artistry and attention to detail in each display make it feel like stepping inside a Christmas movie set.

Customized Ornaments and Memorable Keepsakes

One of the most beloved features of The Incredible Christmas Place is its custom ornament station, where skilled artists hand-paint names and dates onto ornaments right before your eyes. It’s the perfect way to commemorate a family vacation, a first holiday together, or a special milestone.

Our family loved browsing through the personalized options of snowmen, Santas, reindeer, and gingerbread houses and watching as each name came to life in shimmering script. There’s something so special about seeing your family’s name immortalized on a keepsake that will hang on your tree for years to come.

Lindsay Harvey beside truck inside The Incredible Christmas Place in Pigeon Forge, TN

More Than Shopping — It’s a Tradition

Lindsay Harvey in front of Christmas Tree at The Incredible Christmas Place in Pigeon Forge, TN

For many visitors, a stop at The Incredible Christmas Place isn’t just another shopping trip, it’s a holiday tradition. Families return year after year to browse the new displays, take photos by the life-size nutcrackers, and add to their growing ornament collections. It’s the kind of place that evokes nostalgia, where every sparkling aisle feels familiar yet fresh. My mother in law and I always plan a morning to leave the guys with the kids and spend some time together shopping here. Our mutual love for Christmas makes this a special time spent between us!

Even outside the store, the holiday magic continues. The exterior is just as enchanting, with Bavarian-inspired architecture, festive wreaths, and twinkling lights that make it feel like a tiny North Pole village nestled in the Smoky Mountains.

Pair It with a Stay at The Inn at Christmas Place

Right across the street, The Inn at Christmas Place offers the perfect complement to this festive shopping destination. Staying there makes the entire experience even more magical, it’s like extending your visit to The Incredible Christmas Place into a full Christmas vacation.

During our stay, we were surrounded by twinkling lights, garland-draped banisters, and the warm glow of Christmas trees in nearly every corner. From the Santa concert TV channel in our room to the evening carols and cookies, the hotel carries the same festive charm that makes the store so special.

(You can read our full review of our stay at The Inn at Christmas Place here to see why we think it’s one of the most magical stays in Pigeon Forge.)

Nighttime view of the exterior of the Inn at Christmas Place

Perfect for Your Holiday Pigeon Forge Trip

Exterior view of The Incredible Christmas Place in Pigeon Forge, TN Photo Credit: Lindsay Harvey-Simply Touring

If you’re planning a holiday getaway to Pigeon Forge, The Incredible Christmas Place should absolutely be on your list. It’s an easy stop near other local favorites like The Island, Dollywood, and the Apple Barn, and it’s a wonderful way to slow down and soak in the Christmas spirit after a busy day of sightseeing.

No matter when you visit, The Incredible Christmas Place keeps the magic of the holidays alive all year long. You’ll leave with a smile, a keepsake (or two), and that unmistakable Christmas joy that seems to linger long after you’ve left.

Quick Tips for Visiting

Location: 2470 Parkway, Pigeon Forge, TN

Hours: Typically open 9 a.m. – 10 p.m. (check the website during holidays for seasonal hours)

Parking: Free and plentiful (If the small front lot is full, there is a large lot around back with plenty of room)

Best Time to Visit: Weekdays or early mornings for lighter crowds

Don’t Miss: The personalized ornament counter, the Christmas village section, and the themed trees that surround the store!

Couple outside of The Incredible Christmas Place in Pigeon Forge, TN Photo Credit: Lindsay Harvey-Simply Touring

The Simply Touring Takeaway

Lindsay Harvey with Santa at The Incredible Christmas Place in Pigeon Forge, TN

Whether you’re a holiday enthusiast or just love a good dose of Smoky Mountain cheer, The Incredible Christmas Place is a must-see destination. It’s festive, heartwarming, and perfectly captures the wonder that makes Pigeon Forge such a special place during the holidays. I even had a surprise visit with Santa while I was shopping!

Pair your visit with a stay at The Inn at Christmas Place, and you’ll experience Christmas magic that lasts far beyond the season.

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Frequently Asked Questions

What is The Incredible Christmas Place?

The Incredible Christmas Place offers year-round holiday décor, collectible villages, themed trees, garlands, and an impressive selection of personalized ornaments.

Where is The Incredible Christmas Place located?

It’s located at 2470 Parkway in Pigeon Forge, Tennessee, directly across from The Inn at Christmas Place, making it a perfect pairing for a festive getaway.

Do they offer customized ornaments?

Yes! One of the most popular parts of the store is the custom ornament station, where talented artists hand-paint names and dates onto ornaments while you watch.

Is it worth visiting even if I don’t plan to buy anything?

Absolutely. The displays alone are stunning, from themed Christmas trees to intricate villages and many visitors stop by simply to enjoy the décor, take photos, and soak in the holiday atmosphere.

How long does it take to walk through the store?

Most visitors spend 45 minutes to 2 hours exploring, depending on how much browsing or ornament shopping they plan to do. The store is large, with multiple themed areas worth taking your time to enjoy.

Are the hours seasonal?

The Incredible Christmas Place is typically open from 9 a.m. to 10 p.m., but hours may vary during the holiday season. It’s best to check their official site or social media for updated times.

Is there parking available?

Yes. The store offers free on-site parking, including accessible spaces close to the entrance.

Is it kid-friendly?

Definitely. Children love exploring the displays, animated décor, and life-size holiday characters. Just keep in mind that some items are fragile.

Can I stay nearby?

Yes and for the full festive experience, you can stay directly across the street at The Inn at Christmas Place, a Bavarian-inspired hotel decorated year-round with garlands, lights, themed rooms, and nightly Christmas touches.

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